A landing page is a great way to test a new product and business idea. Landing pages come in different types and carry different purposes. Here are some types of popular landing page types. Choosing the right type of landing is very important for the successful implementation of your ideas.
A classic landing page is a long format that warms up the user evenly and leads to a purchase.
One-screen landing, which is needed in order to report some news, or brief information about the company, location, etc.
Multi-landing—several variants of one page, the content of which changes depending on the search query, the user’s location, takes into account where the transition was made from and even the time of the visit.
A landing quiz is most often a kind of single-screen landing. This element of gamification can also be added to a standard landing, containing a questionnaire or test, the purpose of which is to increase conversion, increase traffic, leave an application, unobtrusive product presentation or feedback form. This is an excellent opportunity to analyse the needs of the consumer.
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