Should we switch to the new version of Google Analytics 4?
Now this is the most popular question. GA 4 uses completely new tracking principles. We recommend that you move gradually by adding another counter with the new version to the site. Staying on the old version is completely not worth it, since all new features and reports will only be added to GA 4. And the sooner you connect, the better so that more data is collected for analysis.
We understand that Google Analytics can scare with its interface. But it allows you to more accurately customize the reports to fit your needs. We recommend that you start gradually delving into new reports and functions, especially since a lot of useful things have been added.